For too long, veterans have been told they need fixing, that their service left them broken. But what if the real issue isn’t who they are, it’s the story they’ve been told? In this conversation I had with Freedom for Heroes founder Mike Christensen, the narrative shifts from repairing the damaged to reigniting the extraordinary.
1. The Power of Language
Words shape belief. Belief drives behavior. When veterans say, “I just got out,” it sounds like an eerily similar comparison to convicts completing their sentence rather than champions ending their season. Language matters. Just as athletes transition from one season to the next, veterans deserve empowering language that reflects growth, purpose, and strength. Not survival.
2. Replace Pity with Potential
Veteran programs often fixate on trauma and dysfunction, creating an identity loop of brokenness. Yet the traits that make veterans exceptional — discipline, resilience, mission-focus — are assets in any arena. The conversation must evolve from “You need help” to “You have what it takes.” Healing starts when empowerment replaces empathy alone.
3. Structure Isn’t Weakness — It’s Strength
Leaving service means leaving structure, not losing identity. The military’s order, accountability, and teamwork are the scaffolding for greatness: not a crutch. When veterans rebuild systems of structure in civilian life — community, accountability, and a renewed mission — they rediscover their power. Asking for support isn’t weakness. It’s wisdom.
So What’s the Point?
Veterans aren’t broken — they’re built differently, and it’s time the world started speaking to them that way.
Your Next EASIEST Step:
If you’re a veteran ready to move from survival to significance, start by reframing your story. Replace “I just got out” with “I’m just getting started.” Your mission didn’t end when you hung up the uniform, it evolved.e them down.
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